In another life, Tom would have been a watchmaker. Something about the combination of artistry and engineering, where cutting-edge technology meets centuries-old craftsmanship, absolutely amazes him. Last week, he went to visit the IWC Schaffhausen factory in Switzerland, and since then it’s all he’s talked about.
The factory tour apparently felt like stepping into Charlie and the Chocolate Factory for him. Visitors got to watch master watchmakers hand-finishing components under magnification, their hands impossibly steady as they transformed tiny pieces of metal into mechanical art. Movements assembled with tolerances in the thousandths of a millimeter. Complications tested with painstaking care. Every room revealed something new; movement development labs, proprietary alloy workshops, designs to be released over the coming year.
You might be wondering, ‘what was Tom’s favourite part?’ – well, he got to sit at a watchmaker’s bench and work on a movement under supervision, just for a few minutes. Even just those few minutes gave him a taste of his alternate life. Wearing the loupe, holding those impossibly small tools, and trying to manipulate components barely visible to the naked eye gained him a whole new appreciation for the patience and skill these people possess.
What does Watchmaking Teach Businesses?
What struck Tom the most during his time at IWC, was how these proprietary processes and documents never ‘leak’ to the public domain. IWC guards its manufacturing processes and innovations very carefully. Photography is restricted, certain areas are completely off-limits. Tour guides are very deliberate about what visitors can and can’t see.
This isn’t paranoia, it’s smart business. When a single innovative movement or manufacturing technique can define your competitive advantage, keeping things confidential isn’t optional.
What Does Confidentiality Mean to Your Business?
Tom’s experience at IWC reminded us of something we discuss with clients all the time at Asenda Law: how do you actually keep your valuable information secret?
Maybe you’re developing software, perfecting a manufacturing process, or building a customer database. Whatever your trade secrets are, confidentiality obligations are your first line of defence. Like IWC’s controlled factory access, you need a systematic approach.
What Confidentiality Obligations do Businesses Have?
These obligations come in different flavours:
NDAs are the most obvious. Before sharing information with potential investors, partners, or contractors, a proper NDA sets clear boundaries: what can be disclosed, to whom, and for how long. Seemingly straightforward stuff, but you’d be surprised how often people skip this step or use a template that isn’t the right fit for their situation.
Employment agreements need solid confidentiality clauses that survive after someone leaves. Although employees have duties of good faith and fidelity during employment, those obligations are severely limited when employment ceases. Your employees see everything. When they move on (and they will), you need clear contractual terms ensuring your trade secrets don’t leave with them.
Implied obligations can arise from certain relationships – fiduciary duties and equitable obligations, for instance. But we would advise you not to rely on these alone. What’s implied in one situation may not be implied in another, and what seems obvious to you might not seem obvious to a judge.
Which Confidentiality Obligations Should Businesses Use?
The real trick is layering these protections. IWC doesn’t use just one lock, and neither should you. Combine contracts with practical measures: limit who can access sensitive information, use secure systems, mark documents appropriately, and build a culture where everyone understands that protecting proprietary information matters.
How Can We Help?
If you’re wondering whether your confidential information is properly protected, what confidentiality agreements are right for your situation, or have general confidentiality queries, let’s talk. Precision matters in watchmaking, and here at Asenda Law, we know it matters in the law too.


