This Cookies Policy applies to Asenda Law website (https://asendalaw.co.uk) (the Site) and should be read in conjunction with our Privacy Policy.
Whenever you use our websites, mobile sites, mobile applications or applications on any other devices, information may be collected through the use of cookies and similar technologies. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.
By clicking on “Accept” you have agree to our use of cookies as described in this Cookie Policy. If you have clicked “Don’t Accept” you will be given the option to accept Cookies each time you visit our site.
Cookies are small text files which are downloaded to your computer or mobile device if you clicked “Agree”, when you visit a website or application. Your web browser (such as Internet Explorer, Safari, Mozilla, Firefox, or Google Chrome) then sends these cookies back to the website or application on each subsequent visit so that they can recognise you and remember things like personalised details or user preferences.
Cookies are very useful for websites and do lots of different jobs which help to make your experience on our Site as smooth as possible. For example, they let you move between web pages efficiently, remembering your preferences, and generally improving your experience. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site, so that it keeps on meeting your needs.
They are referred to as session or persistent cookies, depending on how long they are used:
Certain features of our site depend upon cookies to function and are deemed, within the law, to be strictly necessary (Essential Cookies). You will not be asked for your consent to place these cookies, however you may disable the cookies via your browser settings. Please be aware that if you choose to disable these Essential Cookies you may not be able to access all or parts of our website.
In this section we would like to tell you what Cookie we use and why.
The Cookies we use on our Site are “analytical” cookies. They allow us to keep the digital products and services easy to use and up-to-date and we use web analytics services to help us understand how people use them. For example, we can see which parts of our products and services are most popular, identify when errors occur, and test different versions of a page or feature to see which one works best.
“Targeting” Cookies allow web analytics services to recognise your browser or device and, for example, identify whether you have visited our Site before, what you have previously viewed or clicked on, and how you found us. The information is anonymous and only used for statistical purposes. It allows us to track information such as how many individual users we have and how often they visit our websites. It also helps us to analyse patterns of user activity and to develop a better user experience.
Web analytics data and cookies cannot be used to identify you as they never contain personal information such as your name or email address. However, if you have registered and signed into our Services we may combine information from your registration with the data we get from the web analytics service and its cookies (or similar technologies) to analyse how you and other people use our digital products and services in detail and, where you have consented to receive such communications, to send you email and other communications that might be of interest to you. Where the combined information can be used to identify you, we use it only in accordance with our Terms of Use and Privacy Policy.
You can find more information about the types of cookies we use and the purposes for which we use them in the table below:
| Type | Details |
|---|---|
|
Necessary |
These cookies are necessary for the website to function properly and cannot be switched off. They help with things like logging in and setting your privacy preferences. |
|
Analytical |
These cookies help us improve the site by tracking which pages are most popular and how visitors move around the site. |
|
Functional |
These cookies help us improve the site by adding functionality. |
Please note that the following third parties may also use cookies, over which we have no control. These named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies:
You can deactivate the use of third party cookies on our website here.
To deactivate the use of third party advertising cookies, you may visit the relevant consumer page to manage the use of these types of cookies here.
To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.
There are various ways that you can control and manage your cookies which are discussed in a bit more detail below. However as previously discussed, if you use your browser settings to block all cookies (including Essential Cookies) you may not be able to access all or parts of our site.
Please remember that any settings you change will not just affect cookies used on this Site. These changes will apply to all websites that you visit (unless you choose to block cookies from particular sites).
Managing cookies in your browser
Most browsers will allow you to:
You should be aware that any preferences will be lost if you delete cookies (which also includes where you have opted out from cookies, as this requires an opt-out cookie to be set). Also, if you block cookies completely, many websites will not work properly and some functionality on these websites will not work at all.
Except for essential cookies, all cookies will expire after 2 years.
The links below take you to the ‘Help’ sections for some of the major browsers so that you can find out more about how to manage your cookies.
IF YOU HAVE ANY QUESTIONS OR CONCERNS ABOUT OUR USE OF COOKIES, PLEASE SEND US AN EMAIL AT hello@asendalaw.co.uk.
At Asenda Law, every client is unique, and we take pride in crafting bespoke legal solutions to meet their individual needs. Our case studies highlight the diverse range of businesses we’ve worked with and the variety of challenges we’ve helped them overcome.
In my dealings with Asenda Law I have experienced great service and highly expert advice. I would recommend Asenda Law for all legal matters and particularly in matters relating to music and Intellectual Property Law.
With a reputation as one of the UK’s leading intellectual property lawyers (World Trademark Review 1000), Ben has extensive experience in IP strategy, management, and enforcement. His career spans work with listed companies, Premier League clubs, international cinema chains, and innovative tech firms.
Known for his ability to break down complex legal matters, Ben advises clients on their IP and commercial strategies, providing a clear understanding of risks, outcomes, and opportunities. He has also led high-stakes negotiations and lectured internationally on IP and technology law, underscoring his commitment to knowledge-sharing in the industry.
Tom’s legal practice focuses on commercial and intellectual property matters, making him a trusted advisor for creative businesses across the UK. He has a particular focus on IP enforcement and litigation in the Intellectual Property Enterprise Court, the UK IPO, and the High Court. He is listed as a Recommended Individual by the World Trademark Review 1000 and is described as “excelling in managing contentious proceedings across various forums, achieving top results at the UKIPO, IPEC and High Court”. Tom represents clients from sectors as varied as AI companies, luxury goods houses, international cosmetics brands, and multi-national restaurant chains.
Before co-founding Asenda Law, Tom worked in private practice at one of London’s top IP boutiques and served as in-house IP Counsel for the EMEA region at a US-listed company.
Mark’s practice covers a broad spectrum of IP and IT law, advising clients ranging from start-ups to listed companies in industries like finance, fashion, and SaaS. He has represented clients in design, trademark, and domain disputes before the UK and EU Intellectual Property Offices, as well as in the High Court and other dispute resolution forums.
Mark’s extensive experience in both contentious and non-contentious matters means he’s well-equipped to guide clients in protecting and commercialising their IP assets with confidence.
Lindsey manages an extensive trademark portfolio for clients across the UK, Europe, and globally, ensuring compliance and protection across jurisdictions.
A former forensic accountant, Lindsey brings analytical precision to her role, overseeing IP applications, renewals, and office actions. Her knowledge of both IP and finance makes her indispensable in managing our clients’ ongoing trademark needs and addressing complex administrative matters with clarity.
With a robust background in commercial law, Helen transitioned to IP in 2015, quickly becoming an invaluable part of Asenda Law’s team.
She manages client care, accounts, finance, and HR, overseeing the daily operations that ensure our firm runs smoothly. Helen’s meticulous approach and years of experience make her a trusted point of contact for both clients and colleagues.
